Beauty Industry, Beauty Launches

Taylor Hill is Lancome’s New Brand Ambassador

The American model personifies the Millennial, the brand says.

Lancome has recruited Taylor Hill as its new brand ambassador. The 20-year-old American model/actress just made her debut in the film The Neon Demon by Nicolas Winding Refn.

Hill – who is also a Victoria’s Secret ‘Angel’ –  has been featured in campaigns and runway shows for a few of the most famous fashion houses. She has also worked with renowned photographers that include including Mert Alas and Marcus Piggott – the duo in charge of Lancôme visuals for the past three years.

Aside from the above experience, Lancome says the brand wanted hill because she “personifies the Millennial.” She has a rock chic style that exudes self-confidence, and Lancome says she is a role model “for a generation of energetic free spirits who follow her on Snapchat and Instagram.” Hill has more than 4 million followers on social media.

Françoise Lehmann, Lancôme’s International general manager, explains, “We are delighted about this new collaboration with Taylor, who represents a modern Lancôme, in harmony with its time, with a subtle mix of sensuality, ingenuousness and sweet yet striking beauty. She is a very inspiring young woman for her generation: she is immensely curious, open-minded and has a positive outlook on life.”

Photos above: (L) courtesy of Lancome; (R) Hill in a recent Victoria’s Secret Valentine’s Day campaign

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